first, a great quote:
"pop music, while not necessarily devoid of substance, is something of an item where substance has little or no positive or negative value on its appeal."
Either way, a scientific formula for popularity doesn't scare me as a music fan. worst case scenario, the big labels and their affiliated vehicles (radio, tv, etc) become even more fearful of wasting airtime (or whatever) on music that falls outside their formulas. That hasn't stopped real rock & roll yet - because so long as there are people that want it raw, there will be those that serve it. Besides, a sonnet or a haiku are forms of poetry with strict format rules. Yet within those forms there are poems that accomplish the bare minimum and poems that knock your socks off. No matter how formulaic pop music becomes, there will always be the potential for somebody with true talent to use the formula to shine.
Researchers Claim to have Discovered the Secret of Successful Pop Music
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